Creative Director, Designer
This was a fantastic opportunity to work on a branded content marketing campaign for the fine folks at Automattic. The final package was a fun set of spots for broadcast tv, web and social that outline the benefits of the WordPress platform.
We heavily explored different visual styles while working with their internal team to develop a 3D voice. Ultimately, we landed on charming 3D papercraft animations that lend a unique, authentic voice to the platform and help separate itself from competitors.
CREATIVE DIRECTOR Roberto Brambila
EXECUTIVE PRODUCER Nate Barr
DESIGN Chris Abbas, Cody Cobb, Paul Barkshire, Roberto Brambila
ANIMATION Chris Abbas, Cody Cobb, Paul Barkshire, Eddy Adams