Project Info

Project Info

ELECTRIC DREAMS

Identity Design, Creative Direction, Illustration

 

Electric Sheep is a design & production studio in Seattle run by great friends of mine. While a CD/Partner there, I developed the identity package and various branding material.

The creative direction was inspired by the rich tone of science fiction movies like Blade Runner and bold Modernist design systems of the time, executed with an eye on practical application for the many needs of a startup business.

Aside from the identity package, I also developed a few additional materials for marketing— a set of illustrations for the website, a custom animated screensaver and an AR prototype.

ELECTRIC DREAMS

Identity Design, Creative Direction, Illustration

 

Electric Sheep is a design & production studio in Seattle run by great friends of mine. While a CD/Partner there, I developed the identity package and various branding material.

The creative direction was inspired by the rich tone of science fiction movies like Blade Runner and bold Modernist design systems of the time, executed with an eye on practical application for the many needs of a startup business.

Aside from the identity package, I also developed a few additional materials for marketing— a set of illustrations for the website, a custom animated screensaver and an AR prototype.

ELECTRIC DREAMS

Identity Design, Creative Direction, Illustration

 

Electric Sheep is a design & production studio in Seattle run by great friends of mine. While a CD/Partner there, I developed the identity package and various branding material.

The creative direction was inspired by the rich tone of science fiction movies like Blade Runner and bold Modernist design systems of the time, executed with an eye on practical application for the many needs of a startup business.

Aside from the identity package, I also developed a few additional materials for marketing— a set of illustrations for the website, a custom animated screensaver and an AR prototype.

es-identity

DESKTOP SCREENSAVER (Processing, Javascript)

A simple particle system samples an image (the Electric Sheep logomark) for position and randomly selects between different custom textures for display. A few particles get assigned noise-driven movement so they float away.

esscreensaverdesktop
esscrreensaver

AR PROTOTYPE (Unity, Vuforia, Cinema4D)

Designed and developed this animated character, Dissected Companion, as one of my earliest explorations with AR. It used the Electric Sheep logo as the image target and had procedural animations of gears and lights.

dissectedcompanion_arprototype
DC_External_Render
DC_Render_02

Credits

STUDIO Electric Sheep

CREATIVE DIRECTOR Roberto Brambila

EXECUTIVE PRODUCER Cheryl Ediss

©2020

 

FUTURESUPERVILLAIN®

The select work of

 

Roberto Brambila

©2020